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What are the Steps to Start a New Business in Ontario?

If you’re like most people, you have probably thought about starting your own business at some point in your life. It can be an incredibly rewarding experience to be your own boss and see your business grow and succeed. But before you can start reaping the benefits of entrepreneurship, there are a few things you need to do first. In this article, we will outline the steps necessary to start a business in Ontario. So whether you’re just getting started or you’re already in the early stages of planning, read on for helpful advice!

Choose Your Business Idea

The first step in starting any business is to choose your business idea. This can be something you’re passionate about or something you’ve always wanted to do. If you’re not sure where to start, try brainstorming with friends or family, doing some research online, or attending business events and workshops. Once you have a general idea of what you want to do, it’s time to move on to the next step.

Research That Business Market

Now that you have an idea for your business, it’s important to research the market to see if there are already similar businesses out there and if there is a demand for what you want to offer. This can be done by searching online, talking to people in your industry, and attending trade shows and business events.

Pick a Your Business Name

You’ve probably heard the saying, “What’s in a name?” Well, when it comes to business, a lot! Your business name is one of your first opportunities to make a good impression on potential customers. It should be catchy, memorable, and reflect what your business is all about.

Decide on Business Structure

Now that you have a business idea and a name, it’s time to decide on your business structure. This includes deciding if you want to be a sole proprietor, partnership, or corporation. Each option has its own set of advantages and disadvantages, so it’s essential to do your research and choose the one that is best for you and your business.

Create a Business Plan

A business plan is a document that outlines your business goals, strategies, and how you plan on achieving them. It’s a crucial step in starting a business, as it can help you get funding from investors or loans from banks. Getting your business insurance should also be included in your business plan.

Business Insurance

Business insurance is vital in starting a business, as it can protect you and your business from liability. Even though it isn’t mandatory in Ontario to have business insurance, you will want to have it as it’s what will protect your company if something terrible happens and give you the peace of mind that your business is covered. There are many different types of business insurance, and choosing the best one for your company is crucial.

The best way to find the perfect coverage for you is to hire an insurance broker like Will Marshall Insurance Brokers! We can help you get the business insurance coverage you need for your new business. We are skilled in finding great coverage for many different commercial companies so that owners can focus on running their business.

Staffing Requirements

Now that you have a business plan and have chosen your business structure, it’s time to start thinking about staffing requirements. This includes deciding how many employees you need and what skills they should have.

Find a Location

Choosing a location is one of the most important decisions you’ll make when starting a business. This can be tricky, as there are many factors to consider, such as foot traffic, parking, and competition. Once you’ve found a few potential locations, do your research and choose the one that is best for your business.

Figure Out if You Can Get Funding

If you need funding for your business, a few options are available. You can apply for loans from banks or credit unions, get funding from investors, or use personal savings. Each option has its own set of advantages and disadvantages, so choose the one that is best for you and your business.

What Payment Method You Will Use

Another decision you’ll need to make when starting a business is what payment methods you will accept. This includes cash, credit cards, debit cards, and online payments. Once you’ve decided on a payment method, set it up for your business so that you can start accepting payments.

Register Your Business

Now that you’ve done all the planning and research, it’s time to register your business! This can be done online or in-person at the Ontario government office. Once you’ve registered your business, you’ll need to get a business licence from the municipality where your business is located.

See if Licences or Permits are Required

Depending on the business you’re starting, you might need a licence or permit from the government. This can be done by searching online or contacting the government office.

Create Your Branding

Your branding is what makes your business unique and sets you apart from your competition. This includes everything from your logo to your website design. Once you’ve created your branding, use it consistently across all of your marketing materials.

Buy a Domain/ Build Website

Now that you’ve created your branding, it’s time to buy a domain name and build your website. Websites are a great tool to help your customers reach you easily and learn about your products or services. Or they can even buy products right from the website. The easiest way to do this is either hire a web designer or use a drag-and-drop website builder. Once your website is up and running, ensure that all your content is accurate and up-to-date.

Create Social Presence

Creating a social media presence is an effective step in marketing your business. This can be done by setting up accounts on popular platforms such as Facebook, Twitter, and Instagram. Once you’ve set up your accounts, start posting engaging and relevant content to your target audience.

Launch Your Business!

After you’ve completed all of the steps above, you’re ready to launch your business! This can be done by hosting a grand opening event, sending out press releases, or creating a marketing campaign. Whatever you do, make sure that you let your target audience know that your business is open for business!


Starting a business can be an exciting and rewarding experience, but it’s important to make sure you’re fully prepared for the challenges that come with it. Following the steps outlined in this article will give you the best chance of success. And don’t hesitate to contact Will Marshalls Insurance Brokers when you are ready to get business insurance for your new company. We offer business insurance plans that are designed to meet the needs of businesses of all sizes in Ontario. So why wait? Get started today!

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