Insurance ProvidersInsurance ProvidersAdvice, Advocacy, Integrity & Dependability Make A Difference
Treating You Like FamilyTreating You Like FamilySince 1983
Reliable CoverageReliable CoverageComprehensive Policies With the Protection You Need

A Trusted Choice for Over 30 Years

Auto InsuranceAuto Insurance


Get dependable coverage for your trips on the road.

Home InsuranceHome Insurance


Properly protect your most valuable asset.

Business InsuranceBusiness Insurance


Cover your business’s liability operations and property.

Farm InsuranceFarm Insurance


We offer a wide range of services to cover your needs.

Recreational InsuranceRecreational Insurance


Don’t leave yourself unprotected while having fun.


Will Marshall Insurance Broker’s mission is to provide insurance advice, advocacy, integrity and dependability to make a positive difference for our clients. With a long history of loyalty and service, our roots can be traced back to 1983.

In 1983, Will Marshall, working at the Simcoe District Co-Op in Barrie, left his eleven-year administrative position to join in a partnership with his brother Douglas G. Marshall as a registered insurance broker in Orillia. Will’s long term goal was to grow the Orillia office and expand into other areas of Simcoe County.

In 1989, Will incorporated Will Marshall Insurance Brokers and, in 1991, amalgamated the Orillia office under the same corporate name. Many of the relationships Will made during his sojourn with Simcoe District Co-Op formed the foundation of our brokerage today. Will’s passion in his new environment contributed to the ongoing success of the brokerage.

Today, we’re proud to provide Barrie and Orillia with expert advice and individualized attention, helping our clients find the insurance policy that’s perfect for their families and their businesses.

I’ve purchased my insurance here for 10 years and I’ve always had nothing but an incredible experience dealing with the talented and highly professional staff at Will Marshall.

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Insurance Partners

Featured News

26 August 2020

5 Common Misconceptions About Home Insurance


When it comes to what your home insurance will and won’t do, there’s a staggering amount of false information floating around online. It’s easy to read something in passing and go on to make significant (and sometimes expensive) decisions based on that faulty narrative.  A lot of the confusion can be cleared up by simply […]

19 August 2020

Heading Out on Your Boat? Check These 12 Things First!


It’s summertime! This is the season of lazy afternoon cruises, quiet evenings with your feet in the water, and finding the perfect fishing spot. All over Canada, boat owners are pulling out their vehicles and getting ready to make the most of the sunshine.  Now, we’re big proponents of making sure that you have recreational […]

16 June 2020

4 Insurance Secrets You Never Knew: Insider Tips from Our Brokers


When you do what we do for as long as we’ve done it (which is over thirty years), it’s easy to forget that our clients don’t already know all the tips and tricks that have become second nature to us. Insurance is a world that’s heavy in legal jargon and fine print. It can be […]

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